My first questionnaire was to simply narrow down what types of advertisments people enjoyed/most interested in. The product that was most intereted in advertising that the most people selected was perfume- only women selected this answer which tells me that men would not nessasarilly would not be the right target audience when it comes to selling perfume. All women that answered the questionnaire were white british, all students and between the ages of '15 - 19'.
In my second questionnaire I became very interested in the females keen interest in perfume - hense why I decided to create a questionnaire asking questions on perfume. I searched for different women to answer this questionnaire this time to see if they too were just as interested in perfume as the last lot. I asked "how often do you buy perfume?" - 'every 5 months' was the most popular vote which shows that most women buy perfume quite often. Then I asked "what type of perfume do you look for?" the most popular vote was 'nice scent' - this tells me that advertising the perfume for its attractive scent would be very important. then I asked " what type of scent of perfume do you buy?" the most popular vote was 'sweet'.
Overall the questionnaires were very helpful into helping me find out what the audience want to see and dont want to see.
SELECTED PRODUCT
from this I have learnt that not only am I going to advertise a perfume advert but the standards that my perfume will need to have which is to have a "nice, sweet scent"
TARGET AUDIENCE
I have also learn more about the type of target audience that I need to reach out to with my perfume adverts which is...
-Females
-between the ages of '15 to 30'
-students
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